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Ghostbusters 30th Anniversary Merchandise Wave was a wave of merchandise released in promotion of the thirty year anniversary of the first movies release in theaters.[1] Roughly a time period of years 2014 and 2015.

Official Press Release[]

All from Media Connection Online Article.

"Sony Pictures is getting ready for the 30th anniversary of Ghostbusters next year by lining up a raft of licensees for apparel, toys, collectibles and publishing. The all-new program will target the classic film’s core fan base with products and events.

Licensees signed on to support the anniversary include Mattel, IDW Publishing, World Tech Toys, Quantum Mechanics, Factory Entertainment, Diamond Select and Medicom Toys, Mad Engine, Titan Figures, Uniqlo, Kaientai, BCI, Funko and Underground Toys. Additionally, gaming partners such as Beeline, Ubisoft, GSN, Path, XMG and IGT will create interactive, gaming and slot machines items, and MDI is planning a series of state lottery programs.

Sony has also partnered with the pop culture art gallery Gallery 1988 to create a traveling art show that will feature top artists’ interpretations of Ghostbusters over the last 30 years. Limited edition screen prints and posters will be available during each stop of the tour, which will conclude in July at Comic-Con International in San Diego, Calif., in July.

“This franchise is very important to the studio, and we wanted to give fans new and exciting ways to participate,” says Greg Economos, senior vice president, global consumer products, Sony Pictures Entertainment. “Ghostbusters continues to gain fans and recognition year after year, and we are thrilled to extend the brand through products and events to celebrate this milestone event.”"

List[]

Companies and Products[]

Promotions[]

Major Items[]

In Established Line[]

Branded Merchandise[]

Telephone Promotion[]

  • In September 2014, Sony created a promotional toll-free phone number (212-897-1964), based in New York City (hence the 212 area code), for fans in the United States to call. This number was created for the Ghostbusters 30th Anniversary, as well as for promotion of the then recently-released Blu-rays. Advertisements featuring the phone number were promoted through the official Ghostbusters Facebook page. [2] [3] [4] [5] When someone dialed the number, they would hear this pre-recorded message:
Janine Melnitz (Annie Potts): Ghostbusters. Whadda ya want? You know, I've been working here for 30 years and I still get no respect. I've quit better jobs than this... but I STAAAAY because I love it. We couldn't have gotten where we are today without all of you. So, thanks for your support along the way. Head over to Ghostbusters.com for updates on all things Busters. Just remember to always be humanitarian like Egon, even if they're not human.

References[]

Gallery[]

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